Head of Marketing – Tech Start-Up – Out of home Food & Drinks.

Company Profile

Our client is a fast-growing startup that connects customers with local food and drinks businesses. Having recently closed their third round of funding, They are looking to accomplish their mission of becoming the go-to application when you’re hungry or thirsty in London. They’ve helped over 50,000 Londoners find a great local offer and empowered over 200 partners to drive customers directly into their store. They’ve travelled from Fitzrovia through to St.Paul’s and helped customers enjoy coffee, poke, burgers, cocktails and everything in between.

They are now accelerating the growth of their community and will pull together a team of motivated and talented foodies to help in achieving their vision.

The Role

Marketing is at the core of their brand and the Head of Marketing will be responsible for the growth of the proposition and company. You will have autonomy over a large marketing budget to deliver a brand, unique value proposition and widespread consumer acquisition (300k+) and retention across the working districts of London.

Having developed an understanding of their customer base, you will manage the online and offline campaigns across owned channels and paid media, including email, PR, social, out of home and experiential channels. You will be tasked with the role of maintaining and improving the existing cost per install, the frequency of transactions and creating scalable strategies.

You will be working closely with the co-founders, the product team and the content/sales team to deliver an unparalleled consumer first proposition.

Your profile

Minimum Requirements

  • Minimum of 5 years’ experience in marketing and related fields
  • Experience working on multi-channel online (PPC, Social Media) and offline (hand-to-brand, local/physical) marketing campaigns
  • A proven track record of delivering effective marketing campaigns
  • Experience with managing a team and a large budget
  • A forward thinker, both in terms of strategic planning but also with innovative creative ideas
  • A mind-set of testing & iterating
  • Excellent communication, teamwork and organisational skills
  • Maintaining and developing a brand


  • Experience in startup related products/companies working under agile & lean conditions
  • Growth hacking
  • Performance marketing
  • Local/experiential/guerilla marketing
  • Take to market experience – the marketing of product launches and developments
  • Strong copywriting ability
  • Ability to manage daily operations across a multi-location workforce
  • Confidence in quantitative analysis of campaign performance and ROI

On offer

  • Join a growing food-tech startup
  • Commandeer your own budget and strategy
  • Friendly and collaborative culture
  • Competitive salary with share options
  • Premium office with free food and drink

A little more insight ..

The client is a hyperlocal marketing channel for the eating & drinking out of home sector. The platform directly connects operators with their core audience of local workers through a mobile application. They specialise in driving footfall, helping partners to prompt repeat purchase and sustainable business.

The platform is extremely flexible & easy to use, allowing operators to promote content with control over timings, product, quantities and more, both in advance or real time. They use a zero risk pay-as-you-go pricing model meaning their interests in an operator partnership are heavily aligned. They also do not require any POS integration nor staff training and have developed a seamless solution which avoids cash flow & checkout disruption.

Delivers footfall on-demand: Operators can post bespoke offers to suit their business objectives. The platform helps drive new customer trial in a highly competitive market, brings back lapsed customers, creates loyalty, combats quieter trading periods and reduces waste. Operators then have access to the insights platform and can see reviews & data on a site-by-site basis, helping them to make better-informed decisions, driving footfall further improves local brand awareness: Challenger chains & independents have restricted marketing budgets with limitations on scope.

With the platform, operators are able to advertise directly to local consumers and raise brand awareness in saturated streets saving consumers money: Fierce competition between operators has left them hungry to attract consumers from further away. Putting an offer up attracts a wider audience and drives footfall, generating incremental revenue whilst the lights are on and staff need to be paid. Provides consumers variety and choice: Users can access the spread of partners in the app, which represents a large and varied segment of the local market. This helps them discover brands, offers and products in the area, from their desk and on the move.

For further information pls speak with Ross.

    Apply Now

    Upload your CV (Accepted file types: pdf, doc, docx, rtf.)

    Don't just take our word for it

    • Tom Salvat, CEO, CONCURED
      "As a fast-growing start up, we need great people with a tough set of skills to find. They need to be hungry, experienced and fit the culture of a business that is always adapting and growing. Finding these people using Linkedin and other job boards is tough, time-consuming and rarely bears fruit. Ross has always been able to uncover gems for us, and we are benefiting greatly from his skills at CONCURED. Ross has a rare ability to really understand the business, the culture and the people that will nail the role. I couldn't recommend him highly enough, and he is the only recruiter we deal with"      
      - Tom Salvat, CEO, CONCURED
      Tom Salvat, CEO, CONCURED
    • Tariq Mahmood, Enterprise Sales, Concured AI Content Marketing
      I am writing to express my gratitude to Ross Clifford & Associates who helped me successfully secure the role of Enterprise Sales Executive at Concured. Ross was extremely professional and understood the specifics of the job I required. I especially appreciated his fast response, transparent communication, and coordination in a timely and efficient manner.
      - Tariq Mahmood, Enterprise Sales, Concured AI Content Marketing
      Tariq Mahmood, Enterprise Sales, Concured AI Content Marketing
    • Jessica Cole, Editor – Redwood London.
      Ross is one of the friendliest recruiters I've dealt with. He was always attentive, quick to respond and ready to help with any questions I had. He's very professional, and not at all superficial like so many other recruiters out there. I would highly recommend him.
      - Jessica Cole, Editor – Redwood London.
      Jessica Cole, Editor – Redwood London.
    • Gareth Lofthouse, Founding Partner, Longitude.
      “We look for commercial people with a rare blend of talents. They need to be able to advise our blue-chip clients on thought leadership strategy. They need to be highly strategic and purposeful in uncovering opportunity. And they need the hunger it takes to thrive in a rapidly evolving business. RC&A were quick to understand our needs, they only delivered high-quality people for interview, and succeeded in getting us a winning candidate incredibly fast.”  
      - Gareth Lofthouse, Founding Partner, Longitude.
      Gareth Lofthouse, Founding Partner, Longitude.
    • Johnny Meredith, Senior New Business Manager, The Bio Agency.
      I can't rate or recommend Ross highly enough. He brings a thoughtful, personal approach to the process, carefully matching opportunities with candidates, through a good understanding of their priorities and skills. Throughout, he keeps candidates up to date in an open, honest way. A genuine pleasure to work with.
      - Johnny Meredith, Senior New Business Manager, The Bio Agency.
      Johnny Meredith, Senior New Business Manager, The Bio Agency.
    • Karen Troman, Office Manager & HR Co-ordinator, VoucherCodes.co.uk part of RetailMeNot
      Ross is the best recruitment agent I have worked with, he stayed in contact, kept me informed and was with me every step of the process. He also checked in with me during my first couple of weeks in my new role to make sure I was settling in. I wouldn't hesitate to recommend him.
      - Karen Troman, Office Manager & HR Co-ordinator, VoucherCodes.co.uk part of RetailMeNot
      Karen Troman, Office Manager & HR Co-ordinator, VoucherCodes.co.uk part of RetailMeNot
    • Neil Kettleborough, CRO & Co Founder, Chalk Social
      I have worked with Ross over 4 years now and he has always delivered a really high standard of candidate both at senior and junior level. His online knowledge is second to none and all the candidates he has put forward over the years have only good things to say about Ross and his work ethic.
      - Neil Kettleborough, CRO & Co Founder, Chalk Social
      Neil Kettleborough, CRO & Co Founder, Chalk Social
    • Helen Rosemier, Commercial Director, Professional & Financial Services Practice, Longitude
      Ross is a fantastic recruitment consultant -  extremely professional, meticulous, patient and supportive. Throughout the process, I felt he represented me really well and genuinely cared about my career and finding the right role. Thanks to Ross I am now in a role I love, working with a brilliant team. Very highly recommended!
      - Helen Rosemier, Commercial Director, Professional & Financial Services Practice, Longitude
      Helen Rosemier, Commercial Director, Professional & Financial Services Practice, Longitude

    © Ross Clifford Associates. Website by Outlines Design.