This client builds content strategy and creative that delivers results for brands. They work with their clients across many sectors, from technology to retail, automotive to entertainment. They create, build and deliver content in multiple channels including digital, video, print and social.
The agency is responsible for creating a wide range of print and digital content for two of the most exciting technology & entertainment clients (B2B/B2C) – in the UK, and across EMEA and USA. The output varies dramatically, from thought- leadership magazines and articles to video, social and other digital content created for the marketing and advertising industry.
About the role
This is an exciting and fast-paced role for a multifaceted Content Lead. You will be working across a wide and diverse range of projects, on multiple channels and platforms, and no two days will look the same. Responsibilities will include, but are by no means limited to:
- Work with the Creative Director on all content, including ideas for proposals, organising shoots, writing and/or editing copy as necessary
- Write long- and short-form articles for print and digital
- Come up with video and conceptual ideas, working with the Creative Director to bring them to life
- Work with an Art Director to develop video storyboards and scripts
- Write copy and developing assets for social media
- Conduct interviews for thought-leadership articles (print and online)
- Commission and brief contributors as required, in order to receive high-quality creative content on time while adhering to budget
- Create flatplans for magazines
- Build stunning RTB and WIP decks, and present to clients
- Work with producers to coordinate and lead shoots
About you
- You are not just a writer or even a traditional ‘editor’; you are someone who is highly creative and experienced in working with an art director to develop ideas visually. You’re as much about pictures as words
- You might be a former journalist or copywriter, but you’re interested in more than just writing articles, continually exploring new and engaging formats.
- You care about creating work that will travel, that will have an impact and that will be shared. Proper thought leadership, not filler
- You are passionate and knowledgeable about technology, from AI and ML through to self-driving cars
- You understand the current media landscape, and know-how to adapt messaging dependent on whether you’re speaking to a CEO, CMO or Media Buyer (ideally, you’ll have worked at an agency, or a trade title, and will know the industry inside out)
- You’re a pro with Google Slides/Docs, and brilliant at building beautiful decks (and presenting them to clients)
- You’re adept with the Adobe suite, and comfortable making copy changes on page where needed. You’re also comfortable with Keynote, though you’ve mostly given it up for the aforementioned Google Slides
- You’re tapped into pop culture – you know your baby sharks from your keyboard cats
- You have a bank of image refs and ideas… or at least a great Pinterest/Insta
- You’re a grammar fanatic, with a meticulous focus on getting stuff right. Your attention to detail is second-to-none, and you’d rather be escorted from the building than mistaking a ‘your’ for a ‘you’re’
- You’re not afraid of getting your hands dirty, or working long hours where needed (though you believe in a good work-life balance)
- You watch (and love) YouTube, and know your Ninjas from your Nygaards