Artificial Intelligence (AI) has its supporters and its critics. But it’s definitely here to stay.
Major firms such as Baidu and Alphabet have been investing tens of billions of dollars in AI technologies in the last few years. Governments have got in on the act too, with the Chinese and the Americans vying for control. Indeed, it recently emerged that Google had been working on a project with the US military using AI technology to analyse drone videos.
So what does the future hold for AI?
AI will inevitably result in some people losing their jobs. For example, self-driving vehicles will replace traditional truckers and large warehouses will use robotics rather than human pickers and packers. The political narrative surrounding employment/unemployment could increasingly be focused on automation and artificial intelligence.
Despite a number of problems with testing and development, driverless cars are almost guaranteed to dominate our roads in the not too distant future. Tesla and Google are leading the way but traditional manufacturers including Audi, Volvo, and Cadillac not far behind.
The Defense Advanced Research Project Agency (DARPA) is currently working with partners on the development of robots designed for use in ‘disaster relief’ situations. This technology could also be used for robots in combat situations, while there are already a number of robots being used in healthcare (in Japan and the US).
In the future, warehouses will be designed to exploit highly capable robots rather than humans. These robots will not need light or food to keep going and will be able to work 24/7. Kiva Systems already uses learning robots to find and transport items in warehouses. Going forward, a combination of advanced robotics and artificial intelligence will be able to provide major retailers with unprecedented logistics solutions.
A number of brands such as USA Today, Hearst, and CBS already use AI technology in order to generate content. There is already a platform (provided by Wibbitz) that enables publishers to convert written content into video content via AI video production. This means that video content can be produced in a matter of minutes rather than hours/days.
AI is already being used in products such as Amazon smart speakers, Google Home and Apple Airpod. These are owned by tens of millions of people worldwide. Smart assistants are becoming increasingly integrated into computers, smartphones, and even household appliances.
Machine-learning technology will be increasingly used in order to tackle widespread health problems through the collection and analysis of human molecular data. This analysis will enable new drugs to be developed, treatments to be individualised and targeted, and cures to be found.
Whilst the pace of innovation and the challenges faced by management teams today may be unparalleled, it brings with it many opportunities. If, like many organisations at present, you are struggling to find top quality senior digital staff, why not get in touch with the team here at Clifford Associates to see how we can help?
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