Latest Blogs

Everyone is doing SEO; how can you stand out? Creativity!

The concept of measuring creativity can be a tricky one. After all, an ability to view the world in a […]

March 16, 2020

Digital audio offers outstanding potential for advertising, UK and international. What is meant by digital audio?

Digital audio, in its simplest terms, refers to the consumption of any form of media in a spoken or musical […]

March 16, 2020

Digital overload is driving a new trend: two-way conversations with customers

Your phone rings. It’s a local number but you don’t recognise it. Do you answer it? Many people have stopped […]

March 16, 2020

Forget Net Promoter Score, success in SaaS means developing genuine customer partnerships

“What gets measured gets managed.” (Peter Drucker, The Practise of Management). Drucker invented many of the techniques used in business […]

February 21, 2020

People are wary of influencers, User-Generated Content is the way forward

Content marketing is a powerful advertising channel because it simultaneously promotes the brand and provides audiences with valuable information that […]

February 17, 2020

How to manage your pension responsibilities and provide financial education for your workforce

Pension auto-enrolment started in stages in 2012. The Government introduced it for a number of reasons but mainly because of […]

February 17, 2020

If reducing carbon footprint increases demand, how does that affect your marketing story?

As consumers and governments become more aware of the concerns relating to the consequences of climate change, there are measures […]

February 10, 2020

B2B buyers are B2C consumers in their spare time; they expect the same treatment

Traditional business to business (B2B) interactions between both buyers and sellers are changing. We are witnessing a move away from […]

February 10, 2020

These innovations will disrupt the SaaS landscape in 2020

Firms looking for a flexible and cost-effective software solution are turning to SaaS delivery models in increasing numbers. There are […]

January 20, 2020

Diversity and Inclusion at work

There can be no denying that the workplace has changed considerably over the last twenty to thirty years. However, whether […]

January 15, 2020

Digital transformation in 2020. We examine the top 5 trends.

2020 is set to be a year of reckoning for digital initiatives. Change is in the air, and it’s accelerating […]

January 13, 2020

Customer expectations are driving digital transformation into SaaS

Digital transformation is one of the latest business buzz phrases. What it involves is the introduction of technology into all […]

November 13, 2019

Returns are a high-cost issue for online retail: AR can lower your return rates

Distance selling, or “mail-order”, used to be a niche market. Today it is the norm. Since Y2K, first the internet […]

November 11, 2019

How will CX change in 2020?

As technologies improve and consumer demands evolve, the customer experience sector is proving to be a fast-paced and exciting place […]

November 11, 2019

Martech & agency spending is down while in-house is expanding. Why?

A recent survey by Gartner into CMO spending [1] has shown that businesses are increasing in-house hiring and reducing Martech […]

November 11, 2019

Automation and personalisation are disrupting the SaaS market; AI is the enabler

In the past few years, there has been a marked switch in many businesses from running software in-house to adopting […]

October 15, 2019

How to Choose Colours to Connect with your Audience in 2020

As marketplaces become more competitive, finding innovative ways to form meaningful connections with audiences is becoming increasingly important. Even the […]

October 14, 2019

How can sentiment analysis help to better understand your customers?

Every business wants to know how its customers and prospects feel about its brand. This is where sentiment analysis comes […]

October 7, 2019

B2B buyers want a B2C experience; personalisation and VOC are becoming must-haves

In a study of more than 6,500 buyers, well over 80% of respondents stated that they expected their business purchasing […]

October 7, 2019

7 strategies to achieve customer success in B2B and SaaS

Growing a SaaS business is all about high-value customers. Acquiring, retaining and increasing their value are all essential. Sales and […]

September 24, 2019

B2B buyer personas are helping marketers to create more targeted ad copy

The concept of buyer personas has long been applied with success in B2C fields, but now B2B businesses are getting […]

September 11, 2019

The CMO role is increasingly about technology… the M now stands for Media

In the corporate world, the C-Suite is already becoming crowded, with relatively recent roles such as Chief Revenue Officer, Chief […]

September 9, 2019

Specialised customer analytics resources are not delivering; the future is multi-skilled

Our always-connected lifestyles mean that the modern-day consumer expects to be able to engage fully with brands online. From sharing, […]

August 22, 2019

Nice brand story. Proof points, please.

At a time when many businesses are focused on developing digital strategies that will deliver quick fixes and provide instant […]

August 21, 2019

Don't just take our word for it

  • Tom Salvat, CEO, CONCURED
    "As a fast-growing start up, we need great people with a tough set of skills to find. They need to be hungry, experienced and fit the culture of a business that is always adapting and growing. Finding these people using Linkedin and other job boards is tough, time-consuming and rarely bears fruit. Ross has always been able to uncover gems for us, and we are benefiting greatly from his skills at CONCURED. Ross has a rare ability to really understand the business, the culture and the people that will nail the role. I couldn't recommend him highly enough, and he is the only recruiter we deal with"      
    - Tom Salvat, CEO, CONCURED
    Tom Salvat, CEO, CONCURED
  • Tariq Mahmood, Enterprise Sales, Concured AI Content Marketing
    I am writing to express my gratitude to Ross Clifford & Associates who helped me successfully secure the role of Enterprise Sales Executive at Concured. Ross was extremely professional and understood the specifics of the job I required. I especially appreciated his fast response, transparent communication, and coordination in a timely and efficient manner.
    - Tariq Mahmood, Enterprise Sales, Concured AI Content Marketing
    Tariq Mahmood, Enterprise Sales, Concured AI Content Marketing
  • Jessica Cole, Editor – Redwood London.
    Ross is one of the friendliest recruiters I've dealt with. He was always attentive, quick to respond and ready to help with any questions I had. He's very professional, and not at all superficial like so many other recruiters out there. I would highly recommend him.
    - Jessica Cole, Editor – Redwood London.
    Jessica Cole, Editor – Redwood London.
  • Gareth Lofthouse, Founding Partner, Longitude.
    “We look for commercial people with a rare blend of talents. They need to be able to advise our blue-chip clients on thought leadership strategy. They need to be highly strategic and purposeful in uncovering opportunity. And they need the hunger it takes to thrive in a rapidly evolving business. RC&A were quick to understand our needs, they only delivered high-quality people for interview, and succeeded in getting us a winning candidate incredibly fast.”  
    - Gareth Lofthouse, Founding Partner, Longitude.
    Gareth Lofthouse, Founding Partner, Longitude.
  • Johnny Meredith, Senior New Business Manager, The Bio Agency.
    I can't rate or recommend Ross highly enough. He brings a thoughtful, personal approach to the process, carefully matching opportunities with candidates, through a good understanding of their priorities and skills. Throughout, he keeps candidates up to date in an open, honest way. A genuine pleasure to work with.
    - Johnny Meredith, Senior New Business Manager, The Bio Agency.
    Johnny Meredith, Senior New Business Manager, The Bio Agency.
  • Karen Troman, Office Manager & HR Co-ordinator, part of RetailMeNot
    Ross is the best recruitment agent I have worked with, he stayed in contact, kept me informed and was with me every step of the process. He also checked in with me during my first couple of weeks in my new role to make sure I was settling in. I wouldn't hesitate to recommend him.
    - Karen Troman, Office Manager & HR Co-ordinator, part of RetailMeNot
    Karen Troman, Office Manager & HR Co-ordinator, part of RetailMeNot
  • Neil Kettleborough, CRO & Co Founder, Chalk Social
    I have worked with Ross over 4 years now and he has always delivered a really high standard of candidate both at senior and junior level. His online knowledge is second to none and all the candidates he has put forward over the years have only good things to say about Ross and his work ethic.
    - Neil Kettleborough, CRO & Co Founder, Chalk Social
    Neil Kettleborough, CRO & Co Founder, Chalk Social
  • Helen Rosemier, Commercial Director, Professional & Financial Services Practice, Longitude
    Ross is a fantastic recruitment consultant -  extremely professional, meticulous, patient and supportive. Throughout the process, I felt he represented me really well and genuinely cared about my career and finding the right role. Thanks to Ross I am now in a role I love, working with a brilliant team. Very highly recommended!
    - Helen Rosemier, Commercial Director, Professional & Financial Services Practice, Longitude
    Helen Rosemier, Commercial Director, Professional & Financial Services Practice, Longitude

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